The power of soft skills in balancing Desirability, Viability and FeasibilityEvery day we have to make a decision between what you want to do, what you can do and what’s actually good for you. Whether you realise it…Apr 19, 20218Apr 19, 20218
Why MVP culture can be a blessing and a curseWorking in digital development we’re in a fiercely competitive space to deliver good stuff quickly (to put it simply!). Digital…Mar 18, 202141Mar 18, 202141
Published inInvisible IllnessCan you be present and proactive? Balancing mindfulness without losing your edgeIn today’s rat race we’re all on the infinite treadmill to get to the next thing whatever that may be. I like the analogy of “scrambling…Feb 8, 202176Feb 8, 202176
4 Gen Z trends that your CX can’t ignoreWithout sounding like a boomer, there’s new kids on the block. Well, adults really…or more, consumers! How can business adapt to their…Apr 24, 2020155Apr 24, 2020155
4 ways retailers are winning at omnichannel experiencesWhen it comes to customer experience, omnichannel is a term that’s often overused but misunderstood. A strapline in many strategies but in…Dec 16, 20191291Dec 16, 20191291
Can a voice bot save my life?My Dad: “What happens if someone knocks on the door?”Nov 5, 201950Nov 5, 201950
Published inProduct SchoolWhy do I need a Product Manager and a Project Manager?With a shift of focus to digital products, and an unforgiving similarity in acronym, this has led to some confusion over the PM vs PM…Oct 25, 2019421Oct 25, 2019421
Published inUX CollectiveSubscription model UX: 9 lessons from the good, the bad and the uglySubscriptions schemes are turning traditional products into ongoing services in order to meet people’s’ ever-increasing needs. For…Oct 4, 201957Oct 4, 201957
Published inInvisible IllnessCan Candy Crush™ help with anxiety? Mindlessness vs MindfulnessMy heart races as the subtle movement of my index finger causes a mirage of colours to come crashing down. I feel a surge of serotonin…Sep 13, 20191201Sep 13, 20191201
Published inProduct CoalitionA Product Managers’ take on the Nielsen Norman UX Conference 2019Don Norman first coined the term User Experience in 1993 and in the last 26 years, UX has exploded. It’s now a vital capability for brands…Sep 3, 201910Sep 3, 201910
4 challenges shifting from outputs to outcomes (and what you can do about it)Outputs vs outcomes is a pivot in focus from what we are delivering to why we are delivering it. It’s less so about the final delivered…Sep 2, 20191Sep 2, 20191
5 ways I’ve Agile-d my personal lifeWorking in a bunch of digital projects, I’ve been introduced to loads of tools and methods to help deliver the perfect project. Some are…Aug 27, 2019Aug 27, 2019
Tech vs Sex: Is a digitised sex industry good or bad news?In the digital age, everything, and almost anything, is accessible in a minute. From Uber to Amazon Prime these services are like our…Aug 2, 2019Aug 2, 2019
Published inUX CollectiveLoyal or lazy? 5 questions when creating a loyalty strategyToday’s fiercely competitive market means two things. 1) Good news for customers “There’s always a cheaper deal or another provider I can…Jul 8, 2019Jul 8, 2019
Managing stress at work: 4 things I learnt from a healthy conversationDo you ever hear your inbox ding and as the message appears in the bottom right of your screen, you think ‘Oh FFS!’? Do you find yourself…Apr 30, 2019Apr 30, 2019
7 things I learnt as an expatI started my first big girl job in Feb 2016 and found myself in a situation I’d never imagined. I got the call on a Thursday afternoon…Apr 5, 2019Apr 5, 2019
Don’t go digital for the sake of digital‘Accelerated innovation’, ‘Leading in the new’,‘Digital disruption’ are all buzzwords we’re used to hearing in the digital transformation…Oct 8, 2018Oct 8, 2018
Which came first, the copy or the design?Content creators’ first decision comes with where to start. My natural first step is with the design, I need to see something; a layout, a…Jul 27, 2018Jul 27, 2018
UGC the right way: 4 challenges to overcomeUser Generated Content is vastly popular for many brands and consumers alike. The benefits are both apparent and plentiful(plug: read my…Jul 17, 2018Jul 17, 2018
Published inInvisible IllnessA sick note for my employers“Sorry I can’t come in today I’m…*cough*…sick.” That may have been the typical call-in for a sick day 10 years ago but now it’s much more…May 18, 2018May 18, 2018